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ABOUT THE AUTHORTrisha Sengupta Trisha Sengupta works as Chief Content Producer at Hindustan Times with over six years of experience in the digital newsroom

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But the more you smoke, the more likely you are to get cancer

Eight out of these 12 studies had a sample size of 10010000

Global E-Cigarettes Market Segmentation 1) By Product Type: Disposable, Rechargeable, Modular 2) By Composition Used: Tobacco, Flavors, Nicotine-free 3) By Distribution Channel: Specialist E-Cig Shops, Online, Supermarkets, Tobacconist, Other Distribution Channels Subsegments: 1) By Disposable: Prefilled Disposable E-Cigarettes, Blank Disposable E-Cigarettes 2) By Rechargeable: Rechargeable Pod-Based E-Cigarettes, Rechargeable Cig-A-Like E-Cigarettes 3) By Modular: Vape Mods, Vape Pens, Tank Systems What Is The Driver Of The E-Cigarettes Market

After introduction of the new Malaysian pictorial cigarette warnings in 2009, there was a significant increase in the percentage of smokers who reported noticing the health warnings often or very often (54.4 percent pre-implementation compared to 67 percent post-implementation) (Ref